Grace Chen’s Couture Show at Shanghai Couture Week

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I invited Queenie, the managing editor of Business of Fashion China to join me to visit @Grace Chen’s couture show last night at @Shanghai Couture Fashion Week…I was terribly late…I almost wanted to run with legs, but I was on high heels….

reddress

This little red dress is my favorite piece of the show. Cannot fit a bride more! I think @Grace Chen should develop this “little red dress” to the equivalence of the classical “little black dress”.

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@Grace Chen has been making great progress after a decade of experience in American fashion industry. A very sophisticated designer! Grace Chen focuses on women aged from 40 to 60, a segmentation that has been ignored by the mainstream markets (because they think this age is too old!). Actually, this is the group who has both time and money to consume high fashion.

favored piece

These are my favored pieces! BTW, being a model is tough. My friends always say I am too thin, but these models are much thinner than I am.

Only two types of fashion designers will eventually be remembered by the world. One is a conceptual designer. This type of designer has created their own unique aesthetic system and impacted their next generations, designers like @Yves Saint Laurent @Christian Dior @Coco Chanel @Hussein Chalayan @Givenchy in the past, and @Issey Miyaki @ yohji yamamoto @Alexander NcQueen in recent. Their designed pieces may not be able to create profit directly, but through certain branding strategy these labels can become commercially successful too.

Friends in overseas once asked me whether there is any conceptual fashion designer in China. My answer is not yet! But I think @Ma Ke got great potentials to become the one, if she can keep operating her @Wuyong label for another decade and build her own distinct aesthetic system. She is the one who has certain impact over the younger generation in China.

The other type of designers will be the one who’ve been creating sustainable successful business. If you don’t believe yourself can be a conceptual designer (cuz I believe you have to be a genius in order to be in this category), then you should go toward the business direction. Many fresh designers think working for business sake is a compromise to secular world or a sacrifice of their creative ideas. In fact, it all depends on how you view the role of a designer. If you think design is just a way to express yourself, working for business is then a compromise; if you think design is just to serve people and help them to solve their problems, then you won’t feel any compromise.

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